BERLIN / LOS ANGELES
Selective by design. Intentional booking for artists who deliver.
Quietly shaping the next wave of live artists.
WHAT WE DO
A boutique Los Angeles–Berlin agency specializing in artist development, live strategy, and curated performance opportunities.
Our Approach
– Selective by design
– Story-led strategy
– Global perspective
– Artist-first, always
– Live moments that matter
Marcel Werth | Werth Agency
Marcel Werth builds careers through resonance, not noise. With 12+ years in creative direction, advertising, and nightlife production, he shapes live performances that reflect an artist’s true identity. Operating between Berlin and Los Angeles, Marcel brings a global perspective to artist development, emphasizing vision, narrative, and long-term growth. Through his independent booking office, Werth Agency, he designs intentional, emotionally resonant shows that leave a lasting impact — turning every performance into a carefully crafted, meaningful experience.
UNFILTERED
Works with diverse artists who are real, human, and unapologetically unique. Creates strategies and live experiences that amplify their stories, break boundaries, and resonate with audiences worldwide. Music that connects, moments that matter.
The focus is on crafting strategy and live moments that elevate an artist’s story—always intentional, always tailored.
Artist Development · Live Booking · Creative Direction · Live Show Strategy · Brand Alignment
At Werth Agency, we keep things deliberately small so we can stay deeply connected.
We focus on:
Selective representation
Story-driven strategy
Thoughtful, long-term growth
Meaningful performance opportunities
Curated live development
“We believe in mystery, subtlety, and the power of live moments crafted with intention. Los geht’s!”